Why I'll Never Make Millions Of Dollars On The Internet...

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Why I'll Never Make Millions Of Dollars On The Internet...

 by: Adam Buhler

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Don t get me wrong, I make a decent living online. I have a passion for what I do, and my hard work has paid respectable dividends, both to me, and to my visitors.

The sad part is that what got me interested in making a living online just so happened to be the same empty promises, and the same Get Rich Quick hype countless crooked businesses and individuals use each and every day to lure in average, everyday people, looking for a legitimate way to earn a respectable living from the Internet.

These shady people make millions. I got lucky. Instead of selling the farm and dumping a boatload of money into the first deception I saw, I did a little homework. While a part of me wanted to reach for my wallet and become the next Internet success story, my common sense saved the day and urged me to explore my options first.

What happens to those who fall victim to these scams? The exact opposite of what they had hoped to accomplish. Instead of building a steady source of income, they use the funds that could have been directed at starting a legitimate business, and invest them into the false promises of Instant Internet Millions.

A lie, combined with something people want so badly, becomes a cruel and frighteningly powerful weapon.

I never was a good liar. Which brings me back to the reason I m writing this article.

It doesn t matter that I publish a newsletter with information I ve used to grow my business online, as well as listing legitimate resources that can be used to take some of the guesswork out of earning a living on the Internet.

I personally follow-up on every program submitted to my affiliate programs directory, by visiting the site personally, I can ensure that it holds value to my visitors. There is nothing more detrimental to your success online than recommending low value products and services.

I own a good percentage of the products I recommend myself. This helps me give a better description of a product's benefits, drastically reducing the number of lost affiliate commissions due to product returns from customers who had the impression they were buying a product beneficial to their business.

Bringing traffic to your web site is one of the largest challenges any Internet business will face. I experiment with what I know to work as well as what does not. Membership sites are a great way to reduce the amount of time spent on finding effective methods to grow your business. I belong to quite a few, yet I recommend only the three I feel offer a service that justifies the monthly fee.

By gaining membership to the good and the bad, I can avoid recommending a service that will jeopardize my credibility and eliminate future sales.

It s easy to offer your visitors a quality service and collect a check, but I place as much emphasis on pointing out programs that don t deliver the results they promise as well. It s important to keep your visitor s best interests in mind.

The individuals are wishy washy about the efficacy of this aesthetically written article as well.

It was a blessing in disguise for those who were hunting for . For some it was unyielding in nature.

As a person who is hunting for , only you can rather decide if this helps. As a person you should think to be unwavering to comprehend till the hindmost word.

My web site has a list of the ten programs that have made me the most money on the Internet. This way, my visitors have an idea of what programs are capable of producing the best results. And if compatible with their business, maybe this will save them the time I spent searching for high-quality programs to promote.

I can t promise anyone success. What I can do is show them how I found mine.

For all of these reasons, I ll continue to make a good living on the Internet. These are also the painfully obvious reasons why I ll never make millions of dollars in the process.

Ah. Was the article till now according to your expectations? I hope it was.

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My inability to exaggerate the benefits of my products, or sell my visitors a dream I couldn t possibly deliver, will ultimately keep my feet planted firmly on the ground. Right where I want them.

About The Author Adam Buhler is the owner of Affiliate Programs Directory: http://www.smokesoft.net. Adam is the author of the weekly newsletter "Affiliate Secrets". He is offering a free trial copy of what many are calling the "BIBLE" of selling on the net, "Make Your Site SELL!" for a limited time to new subscribers. Subscription details can be found at: http://www.smokesoft.net/newsletter.html. adam@smokesoft.net

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SEO for CEOs Search Engine Optimization Unmasked for CEOs

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SEO for CEOs Search Engine Optimization Unmasked for CEOs

 by: Glenn Murray

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It aided particular readers who were searching for . Just few found this rewarding.

As a connoisseur who is hunting for , only you can rather figure out if this benefits. Study it till the terminating point to notice its excellence.

If you re like most other CEOs, the term search engine optimization will mean very little. Either that or it means expense! But it doesn t have to be that way If you feel like you re standing in a dark room handing money to strangers to get you in the search engines, then this article is for you.

This is an article written by a business owner for other business owners and CEOs. It explains Search Engine Optimization (or SEO) in layperson s terms. It won t make you an expert, but it will give you some insight into what you re spending your money on, what you should be spending your money on, and just as importantly, what you shouldn t.

But before launching straight into an explanation of SEO, let s talk a bit about search engines. Approximately 75%-80% of website traffic comes through search engines. What s more, research shows that most people don t look beyond the first 2 pages of search results. This means if your website doesn t rank in the first 2 pages of the major search engines, it s only receiving 20% of its rightful traffic and revenue. (And remember, being ranked number 1 when you search for your company name or web address doesn t count. You need to rank highly for the words your customers use at search engines.)

The biggest concern for search engine companies like Google, Yahoo, etc., is finding content that will bring them more traffic (and thus more advertising revenue). They do this by using complex algorithms to determine whether a site is useful and should be included in their search results.

This is where SEO comes in.

SEO is the art of ranking in the search engines. Nothing more, nothing less.

SEO means creating your site such that the search engines consider it useful. The two main weapons in your arsenal are:

• Keywords

• Links to your site

KEYWORDS

Figure out what words your customers are looking for at search engines, and use those words at your site. By frequently using keywords that are important to your customers, you tell the search engines what you do. These keywords are used in your copy and in the code behind the page. Generally speaking, the more you use the keywords, the more relevant you are to searches in that field.

Keywords in Your Copy

The use of keywords in your copy is easy to understand. But it s not easy to do. You can t just pepper your site with a meaningless array of words. The trick is using the most important keywords a lot without compromising the readability of your copy. It s a balance between writing for the search engines and writing for your reader.

TIP: If you find this too time consuming, a website copywriter can take care of it for you. And if you know your keywords already, it should cost you no more than normal web copy.

Keywords in Your HTML Code

The use of keywords in your HTML code is harder to understand, but it s easier to do. There are four main places these keywords are used:

• Keywords

• Description

• Alt

• Title

TIP: When you hear people talking about meta tags, this is what they re talking about. To see how meta tags are used in practice, go to Google and pretend you re a customer. Search for something your customers would search for. e.g. If you re in car audio, search for car audio . Click on the first couple of results to bring up their website. Right-click on the home page, and select View Source . You ll see a whole lot of code. You can ignore most of it. What you re looking for are the following

meta name="KEYWORDS" CONTENT="keyword 1,keyword 2,keyword 3"

meta name="DESCRIPTION" CONTENT="Meaningful description of page using the main keywords"

img src="filename.gif" alt="Meaningful description of picture using the main keywords"

The title of the page using the main keywords

Take a look at the way the creators of the site have used keywords in these areas, and follow their lead. You already know they re ranked highly, so chances are they ve done a good job. Alternatively, take a look at my site, http://www.divinewrite.com to see how I ve done mine.

LINKS TO YOUR SITE

Now that you know how to tell the search engines what you do, let s talk about how to convince them you re important.

Goodness gracious. As you've comprehended till this point, it means you are actually curious in and . You have to be coherent with this ballyhoo to find more.

Links to your site (or inbound links ) are the most important factor in ranking. The more links you have to your site from other sites, the better your ranking (related sites generate better rankings).

TIP: Think of the Internet as a big election. All the websites in the world are candidates, and all the links to those websites are votes. The more votes (links) a candidate (website) has, the more important it is, and the higher its ranking.

There are many possible ways to generate links. Some are dubious (like auto-generation software). Others are legitimate, but offer limited results (like asking customers and suppliers to list you on their sites, and adding your site to various business directories). You can experiment with these methods, but I ve always found the best way to generate inbound links is to write helpful articles and let publishers of newsletters and e-zines use them for free on the proviso that they link back to your site.

Okey-doke. Your keen force to research more would be satiated further. Your additional curiosity in this piece of article would be an added leverage for you.

People who publish e-Zines and newsletters are always hungry for quality content. And there are websites out there dedicated to giving them just that. If you submit a well written, relevant, helpful article to one of those sites, you can have thousands of newsletter publishers ready to snap it up. Then you just sit back and watch the links multiply!

TIP: This method is beneficial in other ways too. Readers of your article will see that you know what you re talking about, and because you re published, they ll see you as an authority.

It s impossible to say how much time you ll need to spend generating links. You just have to keep at it until you have achieved a high ranking. Even then, you ll still need to dedicate some ongoing time to the task, otherwise your ranking will drop.

Summary

So to cut a long story short, it comes down to this. If you have a lot of the right keyword phrases, used in real sentences, distributed realistically throughout your site, and a lot of links from other relevant sites, you stand a good chance of being ranked highly.

That s what you re paying your providers for. And that s what SEO is all about.

About The Author Glenn Murray is an advertising copywriter and heads copywriting studio Divine Write. He can be contacted on Sydney +612 4334 6222 or at glenn@divinewrite.com. Visit http://www.divinewrite.com for further details or more FREE articles.

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